We Detect Social Media Scams
Social media is everywhere, and while it’s a powerful tool for connecting with customers, partners, and providers through official pages or personal accounts, it also opens the door to social media scams.
The more your brand grows, the more it becomes a target for scams like C-level impersonation and phishing attacks. These scams can trick employees into sharing sensitive data, providing fake payment details to partners, or even damaging your reputation by creating scandals in your name.
Protect your brand by actively monitoring social media networks to detect and remove these threats before they cause harm. Stay ahead of social media scams to safeguard your business and reputation.
Common Use Cases:
- Consumer Facing Phishing
- Employee Facing Phishing
- Executive Impersonation
- Online Fraud
Common Platforms Used:
- Websites
- Social Media
- Mobile Apps
Social Media Scams You Need to Know
Brand Impersonation
A social media page or account that copies the layout and design of a brand to make a malicious profit.
Phishing
An online attack is used to steal login credentials or credit card numbers by impersonating a trustworthy entity. Hackers DM bogus links for users to click on it.
Executive Impersonation
To take advantage of executives’ prestige and their audience online, hackers recreate their profiles and share faux links or fake giveaways.
Fake Social Ads
Harmful ads are personalized to appeal to certain users on social media based on information found on their personal accounts.
Gift Card & Giveaway
Social posts promoting giveaways or lotteries to lure users into clicking on a bogus link to redeem them.
Counterfeit Merchandise
Products and goods that are manufactured are distributed under a fake name without the original distributer’s permission.
3 Key Facts About Social Media Scams
$700M
Was lost to social media scams in 2021
66%
Of social media scams attacks are successful
95K
People reported losing money over social media scams in 2021
Cryptocurrency scam damages
For your business
- Revenue loss
- Reputation loss
- Customer churn
- Legal liability
- Cyber security breaches
For your customers
- Money loss
- Account takeover
- Viral malware spreading
- Misinformation
How to avoid social media scams?
Prioritization is Key
It is key because it will save precious time and resources. It is primordial to identify your most essential burning points and focus on taking them down.
Smart Monitoring
Automate constant monitoring of major social media platforms, especially the ones you struggle with the most.
Proactive Detection
A proactive detection identifies and answers potential threats before they can cause any damage. It is used to detect malicious activity, phishing, impersonations, and other cyber-attacks.
Cluster Detection
Utilize in-depth analysis to connect with other scams on social media or otherwise. Finds scam networks and removes them at once.
Immediate Takedowns
Remove scams and fakes from social media as soon as possible, to prevent the content from being seen or shared by others. This also prevents the forming of scam clusters.
Holistic Approach
Scan the entire internet, and not just social media, to make sure you detect the highest amount of social media scams like the ones that are found via a linked website or on mobile apps.
Do you know the 6 stages of social media scams?
Scammers use fake or hijacked profiles on social media, messaging platforms, and apps to steal money and personal information. In the first 10 months of 2024, $58.3 million was lost to social media scams, highlighting the effectiveness of their tactics.
Our partnership with The Sandbox
The Sandbox is a Hong Kong-based metaverse gaming platform, their personal challenge was phishing websites and social media impersonations. After the first two months of the partnership, we were able to neutralize 120 phishing sites and 58 fake social media accounts impersonating the metaverse platform. If you want to read more about our partnership and how BrandShield helped The Sandbox, Click To Read.
“We are pushing our efforts for better prevention through education and by partnering with best-in class industry actors to maintain the most enjoyable user experience. With its ability to monitor and protect against these attacks, BrandShield is a strategic partner to help identify faster and take down phishing attacks and various online threats from brand impersonators and bad actors.”
Sebastien Borget
Co-Founder and Chief Operating Officer
The Sandbox